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Blue Cross of Idaho offers tools and services to help you lead your healthiest life.

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Bright Beginnings

Prenatal Program (1st Trimester Enrollment)

Bright Beginnings is a prenatal program designed to promote healthy prenatal care through education to expectant mothers. Blue Cross of Idaho offers this program to any employee, or their spouse, who is pregnant. Program members are provided with nutrition, exercise, prenatal care and child care information to help maintain a healthy pregnancy and to deliver a healthy baby. Upon successful program completion, the mother may choose to receive one of the following:

  • A $50 Babies R Us gift card; or
  • Reimbursement up to $50 toward the purchase of a car seat

Bright Beginnings Enrollment Information

Disease Management

The goal of Blue Cross of Idaho's Disease Management Program is to empower members and/or caregivers (following HIPAA regulations as a health plan), in concert with their physicians and other care providers, to effectively manage disease and prevent complications through adherence to medication regimens, regular monitoring of applicable labs/vital signs, a healthy diet, exercise, and other lifestyle choices.

The program offers support to members and dependents who are managing an acute or complex illness or are at risk for or have a chronic condition such as:

  • diabetes,
  • asthma,
  • chronic obstructive pulmonary disease (COPD),
  • coronary artery disease, or
  • heart failure.

Disease Management More Information

Nicotine Cessation

You have options and resources available to help you quit tobacco. Free and anonymous counseling and patches, gum or lozenges are available through the Idaho Quitline (1-800-Quit Now) and ProjectFilter.org.

The state of Idaho medical plans include pharmaceutical quit aids to nicotine/tobacco users who are enrolled in a cessation program for a $10 copayment.

Tobacco Cessation Quit Now

BLUE CROSS EXTRAS!

Blue Cross of Idaho offers a variety of value-add services, programs and products to help our members achieve their personal health, wellness and fitness goals. The Blue Extras! program offers discounted rates to members.

Blue Cross Extras Check it Out